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Work

Real work. Real business problems. Measurable results.

Every business has a different growth problem.

Sometimes it is traffic. Sometimes it is a website that does not convert. Sometimes the leads are there but nobody knows where they came from. And sometimes the individual channels are working, but nothing connects.

Our work brings those pieces together.

Explore how we have used paid media, websites, ecommerce, SEO, email, tracking and digital strategy to generate leads, increase sales and build stronger digital systems for businesses across Australia and international markets.

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Paid Media
Lead Generation
Ecommerce
Websites
Tracking
Featured · Retail & Ecommerce

The Artisans Bottega

Connecting ecommerce, advertising, SEO, email and tracking to build a complete digital growth system.

12x
attributed ROAS

Ecommerce · Google Ads · Meta Ads · Microsoft Ads · SEO · Email Marketing · Tracking & Analytics

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Performance

Paid media, lead generation and tracking

Results shown where a client has approved them. Layers and channels shown for every project.

International Ecommerce Growth

Mr Smith

Managing paid acquisition across Australia, the United States and Europe.

8.9x
attributed ROAS
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Emma & Tom’s artefact
Ecommerce Growth

Emma & Tom’s

Turning existing brand equity and new customer discovery into measurable ecommerce revenue.

8x+
attributed ROAS
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B2B Lead Generation

Connect Communications

Turning a specialised B2B communications offering into a predictable flow of sales opportunities.

250+
B2B leads · 2 months
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Property Lead Generation

Drouin Fields

A digital acquisition strategy built around the sale, not the form submission.

500+
leads · 20% converted into property sales
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Website & Lead Generation

Setup4

Website development and Google Ads turned a broad IT service offering into a measurable B2B acquisition channel.

400+
sales-qualified leads
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Avalon Airport artefact
Multi-Journey Digital Strategy

Avalon Airport

Connecting passenger, parking, destination and business journeys inside one measurable digital ecosystem.

+160%
car parking sales YoY · +1,200% website traffic YoY
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AFL Membership artefact
Membership Acquisition

AFL Membership

A national, multi-platform acquisition strategy that turned membership interest into completed sales.

Record sales
Bronze Membership · capacity reached
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Holmes Digital artefact
Agency Lead Generation

Holmes Digital

Reaching a sceptical, marketing-literate audience and turning it into a measurable pipeline.

150
leads · 2 months
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Urban Alley Brewery artefact
Multi-Stream Paid Media

Urban Alley Brewery

Function enquiries, custom can enquiries and online beer sales — each with its own path to conversion.

3 revenue streams
functions · custom cans · online beer sales
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Facility Systems artefact
B2B Lead Generation

Facility Systems

Quality-first lead generation for a specialist B2B design, systems and construction business.

200+
leads · 4 months
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Sparkways artefact
Conversion Tracking

Sparkways

A GA4 and GTM measurement framework connecting calls, forms and centre-specific enquiries back to the campaigns that produced them.

GA4 · GTM · Google Ads
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Websites

Website and ecommerce development

Built as part of a lead or sales system, not as brochures.

Website Development

Mr Smith

Translating a distinctive brand identity into an ecommerce experience built for international growth.

Website Development · Ecommerce · UX
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Emma & Tom’s artefact
Website Development

Emma & Tom’s

Translating brand recognition into a clear direct-to-consumer ecommerce experience.

Website Development · Ecommerce · UX
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Solar Boss artefact
Website Development

Solar Boss

A website built around the solar decision-making journey, from research to enquiry.

Website Design · Website Development · Lead Generation
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Miss Wiggy artefact
Website Development

Miss Wiggy

Carrying the personality of the brand into a usable digital experience.

Website Design · Website Development · Ecommerce
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CraftlyPro artefact
Website Development

CraftlyPro

Translating a business idea into a digital experience customers could understand and use.

Website Design · Website Development · UX
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Markstride artefact
Website Development

Markstride

A B2B website that works as part of the sales process rather than simply explaining the business.

Website Design · Website Development · B2B UX
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Holmes Digital artefact
Website Development

Holmes Digital

Making an agency’s capabilities, work and approach easier to understand — and easier to act on.

Website Design · Website Development · Lead Generation
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FSIKC artefact
Website Development

FSIKC

Information architecture and clear content so visitors find what is relevant and take the next step.

Website Design · Website Development · UX
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Home Make It artefact
Ecommerce Development

Home Make It

An ecommerce experience built around what customers want to make, not how the catalogue is stored.

Website Design · Ecommerce Development · UX
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Grow With Hemi artefact
Website Development

Grow With Hemi

Balancing personality with structure so visitors understand who, what and how to take the next step.

Website Design · Website Development · Personal Brand
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Clinton Institute artefact
Website Development

Clinton Institute

An education website designed around student decision-making rather than internal structure.

Website Design · Website Development · Education
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Belle Brow Bar artefact
Website Development

Belle Brow Bar

A digital experience that sits between social discovery and a booking decision.

Website Design · Website Development · Local Business
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SecureFox artefact
Website Development

SecureFox

Communicating technical capability without forcing prospects to decode industry language first.

Website Design · Website Development · B2B
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About the results

Figures are client-approved and attributed in the platforms named on each case. Where a project was website-only, we show the work rather than force a metric onto it. Projects marked as delivered through Holmes Digital were led by SK under contract to that agency.

Next step

Want to know what your own case study would say?

The free growth plan is the first chapter: what is working, what is disconnected and what to fix next.