Creating a digital experience around a distinctive brand
Miss Wiggy needed a website that could carry the personality of the brand into a usable digital experience. Digicue designed and developed the website around both presentation and customer journey.
Miss Wiggy
Website Design · Website Development · Ecommerce
Website + Landing · Creative Direction
The approach
The project focused on creating a visual experience that felt unmistakably connected to the brand while ensuring customers could still navigate, discover the offering and take action without unnecessary friction.
The outcome
The finished website balances personality with usability and provides the business with a stronger platform for continued digital growth.
Growth System layers involved
2 of nine layers in scope. Every case connects back to the same system; the layers highlighted are where this work sat.
Other projects
The Artisans Bottega
Connecting ecommerce, advertising, SEO, email and tracking to build a complete digital growth system.
Mr Smith
Managing paid acquisition across Australia, the United States and Europe.
Mr Smith
Translating a distinctive brand identity into an ecommerce experience built for international growth.
Want to know what your own case study would say?
The free growth plan is the first chapter: what is working, what is disconnected and what to fix next.