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Case study · Website Development

Building a beauty website around services, trust and booking intent

For a beauty business, the website often sits between social discovery and a booking decision. Belle Brow Bar needed a digital experience that communicated the brand, showcased the services and gave potential customers confidence to take the next step.

Strategy
→
Paid Ads
→
SEO
→
Website
→
Tracking
→
CRM
→
Email
At a glance
Client

Belle Brow Bar

Services

Website Design · Website Development · Local Business

Layers involved

Website + Landing

Belle Brow Bar artefact
01

The approach

Digicue developed the website around clear service discovery, visual presentation and mobile usability.

02

The outcome

The result is a digital presence that supports the customer journey from discovering the business through to considering and booking a service.

03

Growth System layers involved

01
Strategy
02
Paid Ads
03
SEO + AI Search
04
Website + Landing
05
Tracking + Reporting
06
CRM + Automation
07
Email
08
Creative Direction
09
Optimisation

1 of nine layers in scope. Every case connects back to the same system; the layers highlighted are where this work sat.

Next step

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