Generating 150 agency leads in two months
Marketing an agency creates an unusual challenge. The audience understands marketing, sees marketing every day and is naturally sceptical of agency promises. The campaigns therefore needed to make the offer clear, reach businesses at the right stage and create an easy pathway into a genuine conversation.
Holmes Digital
leads · 2 months
Google Ads · Meta Ads · Lead Generation
Paid Ads
Work delivered by SK as part of his contract with Holmes Digital.
The approach
Google Ads captured businesses actively looking for digital marketing support. Meta expanded the acquisition pool and reached businesses before they necessarily began searching for an agency.
The channels worked together to create a broader and more consistent lead pipeline.
The result
leads · 2 months
The campaigns generated 150 agency leads in two months, providing Holmes Digital with a measurable pipeline of prospective clients across Google and Meta.
Work delivered by SK as part of his contract with Holmes Digital.
Growth System layers involved
1 of nine layers in scope. Every case connects back to the same system; the layers highlighted are where this work sat.
Other projects
Holmes Digital
Making an agency’s capabilities, work and approach easier to understand — and easier to act on.
The Artisans Bottega
Connecting ecommerce, advertising, SEO, email and tracking to build a complete digital growth system.
Mr Smith
Managing paid acquisition across Australia, the United States and Europe.
Want to know what your own case study would say?
The free growth plan is the first chapter: what is working, what is disconnected and what to fix next.